Betterment Brings AI-Powered Client Onboarding to Advisors
EmitenTrust.com Latest release extends Betterment's AI roadmap to its custody platform for RIAs
Helps advisors set up transfers in as little as 30 seconds
NEW YORK, Sept. 24, 2026 /PRNewswire/ -- Betterment, a trusted wealth and savings platform, is expanding its use of AI to make wealth-building more accessible and easier to navigate. Across its products, Betterment is integrating AI to deliver personalization at scale—helping individual investors reach their goals while giving advisors intuitive, time-saving tools that marry customization with scale efficiency. Today, the company announced the launch of an AI-powered document reader within Betterment Advisor Solutions' client onboarding experience.
"Betterment's founding principle was that technology could expand access to wealth-building tools and financial advice," said Sarah Levy, CEO of Betterment. "For more than 15 years, we've used automation and algorithmic trading to make sophisticated investing strategies like tax loss harvesting and portfolio rebalancing more accessible, and AI is the next expression of that work. Today's launch brings that strategy to advisors by removing a manual step from account transfers and helping them create a smoother first experience for new clients."
The document reader builds on Betterment Advisor Solutions' seamless digital onboarding experience, which helps advisors set up transfers in as little as 30 seconds. Instead of manually re-keying data from a client's brokerage statement, advisors can now upload the statement directly and let AI populate the transfer request. From there, advisors can review the details and set the destination portfolio strategy, all within the same onboarding flow. The result is an automated and faster process that helps advisors create a strong first impression with new clients.
"Account transfers are just the beginning," continued Levy. "The custody and trading infrastructure that powers our platform is the next frontier for innovation, and advisors have told us specifically how they'd like to evolve their work. With their input, we're on course to make our data available to agentic workflows in our advisor application before the end of the year, followed by an MCP release."
The new capability joins Betterment's growing portfolio of AI features, including an AI-enabled Account Recommender and Custom Portfolios AI Insights for retail customers, and an AI Plan Benchmarker for retirement plan sponsors. Additional AI applications are planned across Betterment's retail business, Betterment Advisor Solutions, and Betterment at Work before the end of 2026.
The AI-powered document reader is available now to all advisors on Betterment Advisor Solutions. This capability adheres to Betterment's privacy and security standards. Customer information is not used to train AI models and sensitive data is protected with encryption and other security and privacy measures. To learn more, click here.
About Betterment
Betterment is a trusted wealth platform that provides modern, technology-driven solutions for investing, saving, and retirement. We empower customers to build wealth with confidence and ease via automated and self-directed investing, personalized financial advice, and high-yield cash management accounts. Betterment tailors its products and services to three distinct audiences, offering an award-winning web and mobile experience for retail investors, a 401(k) solution for small to mid-sized businesses through Betterment at Work, and an all-in-one custodial platform for independent RIAs through Betterment Advisor Solutions. Betterment helps more than 1 million customers manage over $70 billion in assets. Learn more at betterment.com.
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SOURCE Betterment